ABOUT
From Senior TV Producer
to helping ambitious founders
and their teams become media-ready
Hello, I'm Sarah,
I'm so glad you're here
I spent over 20 years in television production, many of those working as a Senior Producer at ITV Daytime and ITN - shaping stories, preparing guests and producing interviews that reached millions.
Communication has always fascinated me.
Not just the words themselves, but what happens in the moments before the record button is pressed, the shift in energy when the stakes rise, the difference between someone who delivers a message and someone who lands it.
What I taught TV experts - now tailored for you.
When the pressure was high, the outcome mattered and someone needed to feel steady, focused and ready for their interview - that's when I was in my element.
After years in TV, I qualified as a coach - and I began to notice a pattern.
Interviewees, with real expertise were trying to remember scripts, overthinking every word and drifting away from the message that mattered.
It wasn’t just about preparing people for interviews - it was about helping them have trust and belief in their voice.
You didn’t start your business to stay small.
As your business grows, the way you communicate becomes just as important as the work you do.
Media training gives you the practical skills to speak clearly and stay on message.
Coaching helps you build the confidence and self-trust to own your words under pressure.
.
The work I do now, builds the confidence and communication skills that
support your impact for the long term.
My Core Values
Authenticity
The media wants the real you - not a watered-down, fake version. Your real, brilliant, honest self. I’m here to help you draw out the message and story that truly reflects who you are.
Connection
People don’t just remember what you say - they remember how you make them feel. I help you communicate in a way that connects, builds trust, and leaves a lasting impression.
Empowerment
Confidence doesn’t only come from knowing what to say - it comes from believing in it too. I blend coaching with media training to help you back yourself fully, so that you shine in every media interview.
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